Springer


Viva Mais Springer

The summer is coming and you can’t stand any more heat. What do you do?

You run to Springer’s store to buy an AC. And that’s exactly what this family did…

 

The Characters

The concept idea was to work with a clean aesthetic based on geometric elements. That’s why João has this chubby belly!

personagens

Coming to life

All illustrations were made using vector shapes and after seeing the charming characters ready we knew right away they deserved a specially funny animation.

 

carro (2)

loja (2)

produtos (1)

 

The Result

With the job done, now João and his family are much happier and enjoying the rewards they won from Springer!

familia